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Elegance is not about being noticed

It's about being remembered.

Our Mission

To make elegance more accessible. One dress at a time.

Handcrafting since 2017 in what was then a tiny workshop in my studio in Ilford, Essex, I am now going through a journey of reimagining what the brand has become over the past five years

90 days to return or exchange

To return or echange your items. We know international shipping and customs can be time consuming. So we decided to remove the pressure of having to rush to return the item in a short period of time. No pressure. Please refer to our store policy for full details.

80% Greener Delivery Process

Each new unit of our delivery partner's fleet reduces CO2 emissions by more than 80% when compared to a Euro 6 diesel vehicle – a reduction of 150 tonnes of CO2 per vehicle and 24,000+ tonnes of CO2 across the entire Bio CNG fleet annually.

Waste to Product - We Upcycle Offcuts

We partnered with two more UK-based businesses who help us upcycle our fabric offcuts. Essex-based Harlequin make our chuky belts. While Kapdaa Offcuts helps us make our fabric-covered notebooks. This way, we convert what otherwise would have gone to landfill, to new products you can enjoy.